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How to Find Good SEO Keywords Using Google Search

All across the globe, people are chatting about Google Trends. They love its ability to help you choose keywords for your written content and YouTube videos. If this sounds too technical, you can always find good SEO keywords using Google search. 4 Steps to Finding Good SEO Keywords Using Google […]

(WATCH) Video SEO: 10 Tips to Make Your YouTube Channel More Visible

Your YouTube channel is already up and running. Now, you’re wondering how to get traffic to your videos. About 3-out-of-5 brands engaging in content marketing have the exact same problem. Video SEO could be the answer. Just like Google, YouTube uses algorithms to drive traffic to videos and channels. However, […]

5 Things I Wish I’d Known BEFORE I Became a Black Woman in Business

Launching your own brand as an African American woman is a dream come true for most. But transforming your start-up into a successful venture is what truly measures success for any Black woman in business. The path to success is far from simple. You may fall down a few times. […]

Market Segmentation: An Effective Way to Redefine Your Target Audience?

If you’re still targeting the exact same market as you did last year, it’s time to redefine your target audience. That’s the only way to create an effective SEO strategy and inbound marketing plan that actually brings you customers. One way to narrow down the people you target with your […]

5 Easy SEO Tactics That Can Boost the Value of Your Business Press Release

Many believe that SEO is finished when it comes to press releases since Google changed its algorithms. However, a good PR is still an effective way to get journalists’ attention. That means if your brand has done something newsworthy, a PR is one way to generate interest. If you reach […]

Homeless Entrepreneur: It Happens to the Best of Us

Do you know the definition of a homeless entrepreneur? It’s a business-minded, go-getter whose brand has no online presence to call it’s own. Your website is like owning real estate… What happens when an entrepreneur or small business owner loses the brand’s website or decides not to have one? How […]

10 Things You Simply Must Know About Local SEO Marketing

It is an undisputed fact that many people make their purchasing decisions from search engines’ recommendations. Search engines are constantly improving their algorithms to ensure that search results fit search queries accurately. This includes results that corresponds with the user’s location. If your business operates with a local area, getting […]

Content Marketing vs Social Media Marketing: Why You Should Never Ditch Your Website

Content Marketing & How Your Website Can Help The influx of social media platforms and new technologies may have caused websites to take a backseat in the content marketing strategy of many businesses. Creating reputable presence (with content) across different platforms, is crucial to the success of a company’s marketing, and […]

Blogging Tips: How Do Successful Blogs Create Engagement?

There are many varying factors that separate notably average blogs from the undeniably great websites that we find ourselves checking into every day. Is it outstanding writing and writers that make certain blogs must reads? Or, is it the interesting content that makes certain articles stand out over others? Is […]

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